Data specialist EarthSense Systems and mapping agency Ordnance Survey are using real-time air quality data for a new project that will help cyclists avoid air pollution as much as possible. With new data available every hour, bike riders can always find the cleanest way anywhere.
“By making it easy for cyclists to see pollution levels before they make their journey, we can help them make better decisions about their route,” says Roland Leigh, technical director of EarthSense. “This [maximizes] the gain they are getting from the exercise whilst [minimizing] their exposure to harmful pollution.”
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